PRESS RELEASE
The Stertil Group Announces the Acquisition of Nussbaum® in Kehl, Germany.
The Stertil Group, part of Citadel Enterprises and located in Kootstertille, the Netherlands, proudly announces the acquisition as from 16th February 2022 of Nussbaum Custom Lifts GmbH and Nussbaum World Lifts GmbH, in Kehl, Germany. This acquisition demonstrates the Stertil Group’s commitment to the continued investment in providing world class vehicle lifting solutions to the vehicle maintenance, repair and service industries for both private and public workshops and OEM manufacturers around the world.
A Premium and Outstanding Combination of Best In Class Lift Manufacturers
This premium combination, each with expertise in their own segment, is a perfect match whilst being operated, managed and marketed separately under the brands – Stertil®-Koni and Nussbaum®. Both companies will continue to distribute vehicle lifts through their existing and specialised distribution networks throughout the world. Both companies are market leadersStertil® in the heavy duty vehicle lifts segment and Nussbaum® in the light duty vehicle lifts segment.
Nussbaum is a high quality manufacturer of world-class automotive light duty lifts. It is well known for, and was, in 1985, the inventor of the legendary Double Scissor Lift – the JUMBO® and currently offers a complete range of game-changing light duty vehicle lifts. These innovative lifting solutions are the choice of many premium high performance automobile manufacturers worldwide. Nussbaum has a leading market position and supplies light duty vehicle lifts to workshops around the globe.
Stertil Group which markets its range of heavy duty lifts under the tradename Stertil-Koni is the global number one heavy duty vehicle lift specialist. Its complete range of innovative and best-in-class lifts is the preferred brand around the world for lifting any heavy duty commercial vehicle. One of Stertil-Koni’s range of differentiated and revolutionary heavy duty lifts is the regenerative wireless eco-friendly mobile vehicle lift —the EARTHLIFT®, used in workshops globally and operated using the revolutionary ebright® Smart Control System
The Nussbaum family have the peace of mind that their heritage which was established almost fifty years ago and which has been grown with passion and hard-work are in good hands. The new owners, the Stertil Group, will further grow and nurture this heritage at the production facilities in Kehl. Frank Scherer has been appointed as the Managing Director of Nussbaum.
Ulbe Bijlsma and Bennie Stapensea - Stertil Group,“ We are happy and proud to welcome Nussbaum to the Stertil Group which will be a valuable addition and will enable us to widen our presence across the industry and offer a complete vehicle lift selection. Nussbaum is a very reputable and excellent strategic-fit with a complete program of innovative lifts for its specialist market within the light duty vehicle segment. Stertil-Koni will continue to focus on providing innovative, differentiated heavy duty vehicle lifts maintaining its number one worldwide position as the specialist in heavy duty vehicle lifts. Nussbaum has a leading position in their home market Germany, as well as in many countries around the world. The headquarter and the two production sites are located in Kehl, Germany (just across the border from Strasbourg). Nussbaum has about 250 employees with an anticipated turnover in 2022 of €50 million. Both focused on providing the best possible lifting solutions within their respective and specialist segments and as separate distribution, production and sales organisations under their well-established tradenames and brands. This addition means that the Stertil Group grows substantially towards more than 750 employees worldwide and an annual turnover of more than €200 million. We look forward to pursuing the long-term strategies put in place by the Stertil Group and bringing both businesses to the next phase in their development”.
Steffen Nussbaum: “For about 50 years, Nussbaum produces lifts in Germany. It all started with my father Hans Nussbaum and his team right here in our headquarters in Bodersweier. Since then the Nussbaum story was a story of growth. Nussbaum became a globally recognised company with customers reaching from small independent workshops up to the world’s biggest car manufacturers. Having an installation base of around 200.000 lifts worldwide, Nussbaum is proud of its history and heritage. My family and I are very happy with this new setup.
We believe Stertil and Nussbaum are a perfect fit in terms of product and mentality. With Nussbaum, the Stertil Group adds a company with an internationally recognised brand, loyal customer base, a very good product portfolio and most importantly a fantastic team. The Nussbaum family wishes the team, the management and the new owner a successful start and a bright future.”
Left to Right: Douwe Groenendijk (CFO, Stertil Group), Frank Scherer (Geschäftsführer, Nussbaum), Bennie Stapensea (Stertil Group), Philipp Nussbaum, Steffen Nussbaum
About the Stertil Group
The Stertil Group has its global head office in Kootstertille, The Netherlands. The Stertil Group represents Stertil-Koni, Stertil Dock Products and Stokvis Service. Stertil-Koni is the global market leader for heavy duty vehicle lifts, providing a complete range of innovative and differentiated lifting solutions to workshops globally. Stertil Dock Products is the safety specialist in developing and supplying a comprehensive range of loading bay dock equipment products to international distribution centres and warehouses. Stokvis Service has a complete service network within the Netherlands for installation, maintenance and service for both product ranges. Stertil Group headquartered in Kootstertille, The Netherlands, has its own sales organisations in the USA, Germany, France, UK, China, The Netherlands, Poland and Turkey and markets its products through a network of more than 100 exclusive distributors worldwide.
The Stertil Group’s centre of innovation excellence is also located in The Netherlands, with a comprehensive research & development team and has state-of-the-art manufacturing facilities in The Netherlands and in the USA. Stertil-Koni has more than 70 years of experience in the vehicle lifting industry.
About Nussbaum
Nussbaum has been supplying workshop equipment from Germany all over the world for almost 50 years and is considered one of the market leaders for light duty lifting technology. Headquartered in Kehl, Germany Nussbaum develops, produces and distributes high quality automotive lifts to over 50 international markets. Nussbaum supplies a full range of light duty lifting solutions, including electromechanical and hydraulic 2-post, 4-post and scissor as well as double scissor and inground lifts to automotive service workshops worldwide.
